chez wrote: tzhang4284 wroteLee Saxon wrotechez wroteThe new generation does not want a Fuji like camera with a bunch of dials...they want what they are used to...the phone cameras.Right, but that's why phone cameras are all they're going to buy. We're talking about people who will carry 4 USB batteries in their purse/backpack to have a phone 4mm thick instead of 7. They ain't buying a gigantic digital rangefinder just because Zeiss got rid of the buttons. This thing ain't for kids, this is for old farts who want to imagine they're "with it."The people who care about thinness on their smartphones won't buy this or use this even if it had a medium format sensor and was the size of the RX100. I think this is largely targeted at three demos:
1. Social media influencers: Think up and coming photographers, videographers, and some celebrities (e.g. Kendall Jenner) who made something like the Contax T2 socially acceptable again. Style, image quality, and speed to post are important factors.
2. Well to do older millennials: This represents a largely Greenfield opportunity and as an old millennial, I get this. You want all the benefits of a smartphone (better user interface, open software architecture, and apps). Also, I don't think people in this category have any brand loyalty to Canon, Nikon, or Leica. Fuji is cool cause it looks retro (see #1 above) and I'd imagine most of the camera sales are for Panasonic or Sony (These are the brands we grew up with). Canon and Nikon are where you went for your first cheap travel camera. The Zeiss co-branding with Sony has made it much more recognizable and there's an opportunity for them to monetize here.
3. The Asia market. Again another Greenfield opportunity - especially China. Lots of new wealth and again zero loyalty to Canon or Nikon. There's also a strong interest in having the latest and best technology. I think Zeiss is a well respected brand there too and Leica has made tons of money by going after this market.
Biggest impediment to Zeiss succeeding is that it is quite a big camera for a 35mm prime. If this had an interchangeable lens on it, I think the size would be forgiven but not for technically a point and shoot. I think for me personally, the $3500 price point is the tipping point - above that, I'd probably skip out and below that I'd consider buying it and at least test it out. I expect there will be a lot of open box specials for this since it's certainly an acquired taste.Its funny that we talk about the size of this being too big when all the phones are growing in size. Look at the latest announcements from Apple...that phone is huge.
It's still thin which is what consumers care about.
Phones must have good screens and be a reasonable size so people can work them OK while swerving all over the road causing untold accidents. To stay alive, watch their head movements closely.
The fierce urgency of now: multitasking and connectivity in the electronic brave new world means never having to waste a second, lol. Zeiss has read the tea leaves and aims to connect you anywhere - it's progress. Will they offer a new version that just takes photographs:
philip_pj wrote:
'ZX1 Unplugged'? The getaway from it all camera..
Laugh all you want, but that is a camera that would actually interest me! Whereas the "fully plugged" ZX1 on offer does not interest me even slightly.
For me, the time I spend taking photos is pretty much the only time I ever get to be alone and I treasure it for that very reason.
Sure, I also enjoy sharing my photos with others, but there is a proper time and place for that and so far as I am concerned, it's not milliseconds after I take a photo, while I'm standing on a street corner or in a dark alley or in a field somewhere.
For this reason, a camera that wants to connect me to others while I'm out photographing is a camera I want no part of ... at all, at any price.
I'm sorry, Zeiss. I love your lenses -- in total, I presently own 13 of them in varying vintages -- but this camera is a complete non-starter for me in its present form.
chez wrote:
Like I said some concepts don't stick but pave the way for new products. Would you rather manufactures stay the course, not try new things...keep making tomorrow what they made 59 years ago because they are scared to try new things...to move technology forward?
This type of thinking is why the phone cameras swept in and took the low end market away from the camera companies and now are being threatened by more and more capable cameras and software within these phones. The new generation does not want a Fuji like camera with a bunch of dials...they want what they are used to...the phone cameras. ...Show more →
Okay, then maybe we can go back to the actual product ?
I dont really see how this camera "paves the way for new products". The first camera of this type was the Leica X, and that was quite some while ago. All that the Zeiss ZX1 added to the idea of a compact camera with a large sensor and a high quality prime lens was new age features that look futuristic but arent really practical when you think about it. I already explained why before.
And sure its possible that a stupid product is a success. For example I'm a programmer, I've told people for 10+ years that they shouldnt use Facebook and that its completely riddiculous to allow a private company to sell your privacy. Heck even when Zuckerberg himself was asked he was unable to name a single good reason why people would need Facebook. But only now people finally actually seem to realize what Facebook is. Facebook sells peoples privacy, thats their business model, thats all that company ever has done.
Sauseschritt wrote: chez wroteLike I said some concepts don't stick but pave the way for new products. Would you rather manufactures stay the course, not try new things...keep making tomorrow what they made 59 years ago because they are scared to try new things...to move technology forward?
This type of thinking is why the phone cameras swept in and took the low end market away from the camera companies and now are being threatened by more and more capable cameras and software within these phones. The new generation does not want a Fuji like camera with a bunch of dials...they want what they are used to...the phone cameras.Okay, then maybe we can go back to the actual product ?
I dont really see how this camera "paves the way for new products". The first camera of this type was the Leica X, and that was quite some while ago. All that the Zeiss ZX1 added to the idea of a compact camera with a large sensor and a high quality prime lens was new age features that look futuristic but arent really practical when you think about it. I already explained why before.
And sure its possible that a stupid product is a success. For example I'm a programmer, I've told people for 10+ years that they shouldnt use Facebook and that its completely riddiculous to allow a private company to sell your privacy. Heck even when Zuckerberg himself was asked he was unable to name a single good reason why people would need Facebook. But only now people finally actually seem to realize what Facebook is. Facebook sells peoples privacy, thats their business model, thats all that company ever has done. ...Show more →
Well let's not forget the onboard storage, the in-camera LR processing and the onboard access to the net. If I'm a betting man that onboard storage will catch on in a big way...so will the net access. Don't know about LR processing on your camera...but I do it on my phone so why not the camera.
As far as Facebook selling your privacy...wake up...everyone sells your privacy from your credit cards, to your browsers, to your magazine subscriptions...to even this site. Don't be so naive.
Ok, we edit our files in-camera and than what? Send it to the phone? Upload straight to Instagram or Facebook or whatever? What's the workflow?
If the workflow is to send the edited files to the phone, we already have that 'in-reverse' with with most recent cameras. The difference is that we send it to the phone first and than edit the files on it.
As far as backup. Currently, I can upload my files directly to a personal ftp server with the A7RIII and I believe A7III / A9 as well.
Fred Miranda wrote:
Ok, we edit our files in-camera and than what? Send it to the phone? Upload straight to Instagram or Facebook or whatever? What's the workflow?
If the workflow is to send the edited files to the phone, we already have that 'in-reverse' with with most recent cameras. The difference is that we send it to the phone first and than edit the files on it.
As far as backup. Currently, I can upload my files directly to a personal ftp server with the A7RIII and I believe A7III / A9 as well.
I think their intention is that you edit in the camera and you share directly from camera using a Wi-Fi hotspot provided by e.g. smartphone. Zeiss representative talks in this video that they are working with different service providers to allow user to upload from camera to some social media service providers etc. "Sharing integrated in one device. We are working with Flickr and other service providers."
The UI of the camera seems to have a sharing icon (Android style) which I guess will show a list of supported services where you can then upload to (provided that you have set up accounts etc.).
I think it might be a bit more cumbersome to write comments etc. when sharing directly from camera and I guess they will only support some of the most popular service providers.
Of course they might also support easily transferring those edited images to your smartphone but I suppose it's not their intended primary workflow.
Interesting that the Zeiss representative in these interviews is a Finn with a long past career at Nokia working on phones/smartphones.
Juha Kannisto wrote: Fred Miranda wroteOk, we edit our files in-camera and than what? Send it to the phone? Upload straight to Instagram or Facebook or whatever? What's the workflow?
If the workflow is to send the edited files to the phone, we already have that 'in-reverse' with with most recent cameras. The difference is that we send it to the phone first and than edit the files on it.
As far as backup. Currently, I can upload my files directly to a personal ftp server with the A7RIII and I believe A7III / A9 as well.I think their intention is that you edit in the camera and you share directly from camera using a Wi-Fi hotspot provided by e.g. smartphone. Zeiss representative talks in this video that they are working with different service providers to allow user to upload from camera to some social media service providers etc. "Sharing integrated in one device. We are working with Flickr and other service providers."
The UI of the camera seems to have a sharing icon (Android style) which I guess will show a list of supported services where you can then upload to (provided that you have set up accounts etc.).
I think it might be a bit more cumbersome to write comments etc. when sharing directly from camera and I guess they will only support some of the most popular service providers.
Of course they might also support easily transferring those edited images to your smartphone but I suppose it's not their intended primary workflow.
Interesting that the Zeiss representative in these interviews is a Finn with a long past career at Nokia working on phones/smartphones....Show more →
Thanks Juha. We still don't know which services will be supported (perhaps Flickr) and I think that is crucial if one wants to skip the smartphone all together...
Well, we still need the phone for that Wi-Fi hotspot though.
Fred Miranda wrote: Juha Kannisto wroteFred Miranda wroteOk, we edit our files in-camera and than what? Send it to the phone? Upload straight to Instagram or Facebook or whatever? What's the workflow?
If the workflow is to send the edited files to the phone, we already have that 'in-reverse' with with most recent cameras. The difference is that we send it to the phone first and than edit the files on it.
As far as backup. Currently, I can upload my files directly to a personal ftp server with the A7RIII and I believe A7III / A9 as well.I think their intention is that you edit in the camera and you share directly from camera using a Wi-Fi hotspot provided by e.g. smartphone. Zeiss representative talks in this video that they are working with different service providers to allow user to upload from camera to some social media service providers etc. "Sharing integrated in one device. We are working with Flickr and other service providers."
The UI of the camera seems to have a sharing icon (Android style) which I guess will show a list of supported services where you can then upload to (provided that you have set up accounts etc.).
I think it might be a bit more cumbersome to write comments etc. when sharing directly from camera and I guess they will only support some of the most popular service providers.
Of course they might also support easily transferring those edited images to your smartphone but I suppose it's not their intended primary workflow.
Interesting that the Zeiss representative in these interviews is a Finn with a long past career at Nokia working on phones/smartphones.Thanks Juha. We still don't know which services will be supported (perhaps Flickr) and I think that is crucial if one wants to skip the smartphone all together...
Well, we still need the phone for that Wi-Fi hotspot though.
Seems that for sharing in the demo materials there is only DropBox icon as supported sharing platform and other sharing options are e-mail and Bluetooth, Android icon (maybe NFC/Wi-Fi direct to Android phone?) and some attachment icon. That's probably not quite final spec as supposedly they intend to support sharing to various Social Media directly...
CIPA rating for the battery seems to be only 230-250 shots.
If they would add an Owncloud sharing would be great.
i love it on my phone, make a photo --> and if i have wifi somewhere
it directly syncs with my Owncloud server.
perfect!
You can just get a nice tablet which is a lot more comfortable to use and do the editing work on that one.
Now if they had made this camera the size of a Ricoh GR I would understand the point. But instead they made this camera huge and bulky. Thus you cant have this camera on you every day without some sort of backpack or carrying bag. But if you have that, you can easily carry a tablet with you, too. So ... what gives ?
chez wrote:
As far as Facebook selling your privacy...wake up...everyone sells your privacy from your credit cards, to your browsers, to your magazine subscriptions...to even this site. Don't be so naive.
Naive ? I'm doing this for a living.
And no, your examples are invalid. My browser is open source. This site doesnt have my privacy. The magazine(s) I have subscribed already have my MONEY and no motive to enrage me.
And yes banks you cant avoid. Thats why I'm very picky about those.
Facebook never did anything like that. All they ever did was spying on their clients and selling this information to third parties.
I'll be very curious to see what you are getting optically compared to the rx1 sonnar. I doubt you getting smoother bokeh, more micro contrast or sharpness.
Perhaps a little less purple fringing, a hair less field curvature. I guess onion ring free potentially? I never found any of these to be field relevant. The only thing that really stands out is better flare/ghosting.
I really wonder if there's going to be any real IQ upgrade if you're not pixel peeping.
nehemiahphoto wrote:
I'll be very curious to see what you are getting optically compared to the rx1 sonnar. I doubt you getting smoother bokeh, more micro contrast or sharpness.
Perhaps a little less purple fringing, a hair less field curvature. I guess onion ring free potentially? I never found any of these to be field relevant. The only thing that really stands out is better flare/ghosting.
I really wonder if there's going to be any real IQ upgrade if you're not pixel peeping.
I'd guess we will see more resolution, micro-contrast, less aberrations and perhaps slighty more field curvature since it's a distagon design. The RX1's lens is pretty much flat field. I wonder if the OOF rendering will be as smooth as the RX1's.
Is it actually a Distagon though? I feel Zeiss are trading on the traditional design names more as branding/IQ goals than an actual indicator of formula.
Looking at the ZX1 that front element looks far too small for a retrofocus design. It is more reminiscent of the Fuji X100 series 23/2 lens.
Fred Miranda wrote:
I'd guess we will see more resolution, micro-contrast, less aberrations and perhaps slighty more field curvature since it's a distagon design. The RX1's lens is pretty much flat field. I wonder if the OOF rendering will be as smooth as the RX1's.