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Jeff wrote:
It appears to me, based upon the incredible level of redundancy and pontification throughout this this thread, that those who are 'length-limited' are the primary audience that had the intestinal fortitude to learn the various methods of jumping through the post-processing hoops that the 7D requires. Very few WA images were presented as any sort of evidence on either side, highlighting the fact that many people use the 7D as either an expensive TC or a cheap 600/4.
The 7D certainly has its place in Canon's lineup, and there are some useful PP tidbits contained in this thread, well-mixed in, in between repeatedly calling a set of users out for being inept at using 'the tool'. It's clear that some people aren't fond of the 7D's file quality, and that should be OK. Really, it should. 
This thread has certainly run its course (and then some), and deserves a dirt nap by Fred.
Regards,
Jeff...Show more →
There are really no hoops to jump through, that is what is so strange with some of the replies. The same things you would do with a 1D or a 5D or a 30D apply to the 7D.
1) Don't underexpose, and then digitally pull up the levels, either through curves, brightness, etc, because that is just fake exposure and just exposes the noise making it worse. Some cameras are worse than others, the 7D being at the worst end perhaps, but still a sound rule to follow. If we all had an Exmor sensor, then perhaps the rules are a bit different, but alas we have the same basic Canon sensor that they keep tweaking but never really completely redesign it so that you can pull up shadows without banding, or enhancing noise, etc.
2) Said otherwise, shoot to the right, put most of your data of your image into the upper part of the histogram. Pulling down an image produces better results than pulling up results in most cases.
3) Don't sharpen the raw data, either through ACR, DPP, in-camera, etc, shoot at lower sharpening values
4) Remove the noise judiciously, again not unique to the 7D.
5) Sharpen using your favorite method, my new favorite is high pass.
6) Set contrast, hue, saturation, etc.
#4, 5, and 6 can all be placed into a single action, and run in batch against all the images you drop into a folder, no real hoops at all. Just watch how you shoot, using some guidelines laid out, then run an action on the resulting images. I don't see this as hoops, because I do this same type of activity on ALL images from any camera, 5D2, 5D, 1D3, etc. The level or magnitude of values used in these steps may be different from body to body however.
The only thing that has run its course here is indeed the fact that there are some that don't like the 7D results, however, a subset of those individuals go out and advertise to all that the entire 7D model line is to blame, and just maybe, it is how they used the 7D and how they processed the images and the tools they used to process. It is reasonable considering there are others that have produced wonderful results in all kinds of situations. If a large set of users can produce images that are high quality at ISOs > 800, then it is impossible that the 7D model line is deficient as a generality, and people vary more than the hardware would vary, explaining these results. 
Where this thread headed (and seems to keep getting sidetracked by a few individuals) is toward a very good goal of helping those that aren't completely happy with the 7D results, by sharing images, throwing out ideas on what to change, how to shoot, etc. Those same individuals can then make an educated decision on whether the 7D really is or isn't for them after trying all the techniques explained by those that have worked through the workflow.
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