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Ian Bower
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p.2 #1 · Marketing Banners

I keep hearing that the Font doesn't work. Particularly the real elegant script. You may be right.

Those that said that, would you still say that if I told you that these were going to be blown up pretty big? Like... 12x18 or larger?

When I was doing these I had that same worry, so I kept changing my zoom setting to "Print size" To see what it would look like.

Nov 07, 2009 at 05:03 PM

Ian Bower
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p.2 #2 · Marketing Banners

A different take. Seems a little bland to me. Not sure why. =/

2008 © Ian Bower

Nov 07, 2009 at 07:11 PM

Ian Bower
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p.2 #3 · Marketing Banners

test

Nov 07, 2009 at 10:52 PM

Ian Bower
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p.2 #4 · Marketing Banners

You can ignore this. I had to show someone far away pictures in a hurry so I uploaded them here ^^;;;

Nov 07, 2009 at 10:55 PM

Pandacat
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p.2 #5 · Marketing Banners

Ian, not to be down on you or anything, but could you find a better example of the pendent to photograph? This one has too many artifacts in it to really be labled Heirloom Quality. I would ask your folks for other samples. Or try to shoot the closeup of this one in a way that doesn't highlight the flaws.

And yes, before you say it, I do know about handblown glass, warts and all.

Nov 07, 2009 at 11:18 PM

Ian Bower
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p.2 #6 · Marketing Banners

Pandacat wrote:
Ian, not to be down on you or anything, but could you find a better example of the pendent to photograph? This one has too many artifacts in it to really be labled Heirloom Quality. I would ask your folks for other samples. Or try to shoot the closeup of this one in a way that doesn't highlight the flaws.

And yes, before you say it, I do know about handblown glass, warts and all.

THanks Panda. I sure could. In fact, I am going to be shooting a few of them soon. This is just one I happened to have around the house

Do you blow glass?

Nov 08, 2009 at 03:51 AM

Pandacat
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p.2 #7 · Marketing Banners

No, my buddy David R does and I used to assist him. Nothing like a hot blob breaking off the rod. That's when you find out how tough your shoes are. But he moved to Toronto a couple years ago.

Nov 08, 2009 at 12:50 PM

bigbee
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p.2 #8 · Marketing Banners

Not to belabor the point, but the one with the eyes really sends the mesaage "the perfect gift for someone that you want to look possessed and scary." Tone back the eyes and use a color typically found in humans and not horror movie characters. Can you also find a nice chain, rather than a string?

As for the text, I think you need a brand name or business name in the largest font at the top. The phrase "individually hand-crafted glass pendants" (note the hyphen) should be a subtitle in the more readable font used for the rest of the copy. I would also eliminate the section on breakability and the bullet on the time required to make them. Establish the value based on appearance and uniqueness, not on the labor costs involved.

Seems like an interesting project, and you're off to a great start. With a few tweaks, you'll have something that can be successful.

Nov 08, 2009 at 01:36 PM

kakomu
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p.2 #9 · Marketing Banners

I wanted to re-visit and state this much: I don't mean any offense, but I really find myself turned off of the pendants because of the model's look. The model is obviously supposed to be a female (exposed upper chest), the framing and hair makes her seem far too masculine. Add the frown, tight crop and composition which forces the attention to the face and it all leads to me being a little turned off.

Nov 08, 2009 at 03:00 PM

Ian Bower
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p.2 #10 · Marketing Banners

kakomu wrote:
I wanted to re-visit and state this much: I don't mean any offense, but I really find myself turned off of the pendants because of the model's look. The model is obviously supposed to be a female (exposed upper chest), the framing and hair makes her seem far too masculine. Add the frown, tight crop and composition which forces the attention to the face and it all leads to me being a little turned off.

Well, I re-shot some today with a different model

So, If I find one I like I will post.

As For whoever it was who said that the eye color looks unnatural. I wanted to post this image...

The eye color here has not been altered in anyway. This is my wife's (original model) Brother.

2008 © Ian Bower

Nov 08, 2009 at 09:48 PM


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