Upload & Sell: Off
| p.1 #1 · p.1 #1 · Should I change my site + blog to a blogsite? |
During the last months I started thinking about changing my current site and blog to something more 2013 like.
My current site was developed as a custom solution (me + a web developer + a designer). and it is online like this since 2009. The blog was also a custom development that was reworked about two years ago.
Here is the site: http://www.adimage.ro and this is the blog: http://www.adimage.ro/blog
I know that I have not posted on the blog for quite some time (and this is probably a big minus). Also the site needs some update on the text/images. I invested about 1500 Euros into the blog and the site, and now I am feeling that maybe I should have better gone for a template site for about a quarter of that money.
Many photographers use wordpress based platforms like the ones offered by http://www.prophotoblogs.com/.
I have basically two questions:
- does my current site look dated and not appropriate anymore to today's standards?
- should I feel like I am throwing away my initial investment (of 1500 Euros) to replace it with some cheaper template site (at about 200 USD)?
Maybe worth to mention: I am changing my sales strategy. Back in 2009/2010 I was getting too many emails about the price. Most of those were from clients looking for cheap photographers, and I was about 3-4 times more expensive than a cheap photographer (I still am there ). I wanted a site with a lot of info on it (prices, packages, a lot of text as info). This served me well in the past as some of my clients appreciated the fact that the site had so much info, but it seems that many customers now are simply comparing prices and not looking too much at the product. I feel that the site is actually working a bit against me. This weekend I met with three couples (about 2h/each meeting, and only gave them a few generic ideas about the price before the meting). At the meeting I showed then nice images, great albums, we talked about all kinds of stuff and they seemed thrilled with my presentation. As a quick result I already booked two out of the three. So, I plan to adapt the site to have less info about price/packages upfront and be more of a lead to meet me in person. In such a scenario, probably this "corporate like" structure will not work, and the main part of the site should be some nice, big images with impact. The current form does not help with that.
So, what do you think? Should I drop the separate blog/site ideea and migrate to a combined blog-site like prophotoblogs?