Upload & Sell: Off
| p.5 #11 · The End of Facebook Marketing |
Matt B. wrote:
Sergio Mottola wrote:
having great success with sponsored posts
I tried this for the first time this week. It got 6000+ views and got me 6 new likes. Problem is I have people from all over the planet viewing my post and liking pictures (Nepal, India, Mexico). Not really a bad thing but I would rather target my posts to, you know, the people that like my page in my area?!?!
At least this was better performance than I saw from the facebook ads. Man, such a waste of money.
If this is the case, then you unfortunately failed to utilize the "advanced targeting" features of your ad and limit the audience that sees your advertised post.
I agree with Sergio, if done correctly the advertising feature of FB can generate pretty significant results.
Are you talking about advertisements? I'm pretty sure there is no way to target a promoted ad. I went back and checked every option and can't see it if there is.
The problem I have with the "pay to promote" is it only reaches people that "like" you. Why should we pay for promoting to people who already request to see our posts? FB has no right to invoke regulations like this. Well, they do... but they're going to alienate a bunch of people.
This makes me pretty angry too...