I’d really like to see Hasselblad offer native tilt-shift lens options, similar to Canon’s TS-E lineup. Given Hasselblad’s sensors and emphasis on image quality, dedicated tilt-shift lenses would feel like a strong complement to their existing lineup.
A 120mm f2.5 would be very welcome. The 55mm f2.5 is indeed more special than the GFX counterpart. I have owned both and the later looks way more clinical.
Yeah I'm with SlowDriver on his list, a decent tele prime with a 2.8 aperture, and also a normalish fast lens. I say go big or go home, make it 1.4! My 55/1.2 Voigtlander ZF lens nearly covers, seems possible to make a 1.4 that is a little bit bigger that would fully cover.
It would also make sense to have a couple perspective control lenses, that being said, the Cambo Actus does exist so I suppose that's an option.
I think that a long telephoto would make sense, but I wouldn’t buy it because of size/weight. I would consider a replacement 1:1 XCD 120 Macro. My HC version II works great, but autofocus would be useful.
The obvious need is the tele-zoom to complete their "holy trinity." It'll probably be a 100mm-200mm, but it really should be a 100mm-250mm. I'd prefer a constant aperture, but it'll probably be variable, and not as fast as it should be.
An updated 80mm would be cool, but I'd also take a fast 65 (proper fast, not this F.2,5 nonsense) or fast 180mm. They need faster lenses. They need more interesting lenses. Tilt shift lenses would be sick.
I feel the branding and marketing at Hasselblad to be haphazard. It feels like the product plan started under one regime and is now being rethought on the fly by a new leadership group. Leica is so much better than them at this.
They can start by refining their lens categories.
The zooms should be in their Versatile category. What is more versatile than a zoom?
Their fastest lenses should be in their Exclusive category. I'd add the 90mm to this.
The compact ones in the Portable category. I'd put the 28, 38, 45, 55, and the 75 in this category. There is nothing particularly versatile about the 38, 55, or 90mm lenses.
When I was searching for Boryoza af rf adapter, I found the BORYOZA Fuji GF to Hasselblad XCD Lens adapter showing Fuji 50-500, 100-200mm, 55mm on Hasselblad:
