The cost of the print should be a very small portion of the price of the poster, so your pricing should allow room for reprints while still making a profit.
That being said, even if I lose money on the deal I would not hesitate to reprint the poster. As you said, she has already ordered another one for her son so there is potential to secure a long term relationship with this costumer. A reprint is a small price to pay for customer loyalty.
The flip side is to take the \"I\'m right and you\'re wrong position\" and she takes her business elsewhere. That\'s a very poor business move.
Let us know how it turns out.
Good luck!
Marty
Oct 11, 2009 at 04:05 PM
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