mdude85
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fotodik wrote:
Terrific...so you think that when you go to a store and buy 10 of whatever, you should get 9 at their cost!!!!I don't know what world you're living in, but it certainly isn't the business world. and even at that, in the commercial world of photography, $10 is a pretty low price for an 8x10 print.
Actually, this is pretty good business sense. Consider a store like Sam's Club or Costco, which sells a lot of items in bulk for a lower price than they would sell individually. It's the same general principle. Clothing stores do this often as well -- for instance, "buy two shirts, get the 3rd half off". These places take advantage of economies of scale to lower their price in order to be more competitive to the consumer. That is terrific to the consumer.
It's just not very competitive practice to sell a bulk of 10 prints with absolutely no discount, especially considering that there is little added cost to producing 5 prints versus 10 prints compared with the intrinsic value of one quality capture. In other words, the initial product has value, but the copies are only as valuable as the paper they are printed on, quite literally.
A similar debate is swirling around the music world, because for years record companies have been selling CDs at $10 or $15 a pop when really it only costs maybe a million or two dollars to produce and market the music on the album, but then each copy of the CD is cents on the dollar. That is one reason why the music industry is in the sad state it is in right now.
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