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Does he do any articles on photography rather than gear?
Like his photos are pretty nice, I'd be more inclined to read about how he shoots rather than what he thinks about the latest Canikon.
Yes, I realise he's a Zeiss and Leica aficionado as well...
In my opinion, Lloyd doesn't "do" photography... he does "tests".
The trick with Lloyd is to subscribe only during periods when a lot of new equipment is coming onto the market; this year has been a good time, with significant new stuff from Voigtlander, Fujifilm, Sony, Nikon, Leica, and Zeiss.
Lloyd seems to be getting increasingly grouchy, irritable, and critical of the manufacturers and their designs.
Good...that's what he's paid for.