Upload & Sell: On
Thanks all. I'm not really sure what I'm asking... I guess if anyone here really specializes and how they got there, and found their clientele.
Todd, there are definitely people who "get" it, and I think it does appeal on an emotional level. The hard part (from a business perspective) is the communication part. How do people who get it, are willing to pay for it, and find it emotionally appealing, find me?
Also, I know you speak about "educating clients" as a pointless task, but in my case I do think I can educate as to why what I have to offer is worth it.
And Dave is right, I'm not talking about wedding photography. So in a way it's harder because a. People don't "need" it and B. Even if they really want it they could always push it off and C. People expect to pay a few grand for a wedding photographer, for family photography not as much.
theGE, your last paragraph is the perfect summary. I do think I can offer clients something unique and something they're willing to pay for, and I assume there are enough out there (as Todd put it, there are a couple of billion people out there). Can I easily reach those people? As of now, no.
The question about market research is how to I research something which seems to be quite rare? And I kind of agree with Todd (though I think you are speaking about different types of research) just because there is someone doing something successful, doesn't make me want to copy it, and doesn't mean I'll be able to.
I really do need to attend one of Todd's workshops...