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Archive 2012 · Advertising on The Knot

  
 
ghdarnell
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p.1 #1 · Advertising on The Knot


Hey, I know this has been discussed before. My question isnt exactly is it worth it, but is our budget the ideal candidate for these brides? Our packages start at $950.


Aug 20, 2012 at 12:25 PM
tobicus
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p.1 #2 · Advertising on The Knot


I think that's in line with what a lot there are looking for.


Aug 20, 2012 at 12:30 PM
paparazzinick
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p.1 #3 · Advertising on The Knot


You're right in line where the knot budget bride is. But why do you want that kind of client? Raise your prices and make some real money


Aug 20, 2012 at 12:49 PM
ghdarnell
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p.1 #4 · Advertising on The Knot


paparazzinick wrote:
You're right in line where the knot budget bride is. But why do you want that kind of client? Raise your prices and make some real money


My prices are where they are based on my experience level



Aug 20, 2012 at 01:44 PM
marti.g3
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p.1 #5 · Advertising on The Knot


Ahhhh the old " raise your prices and the masses will come" mantra....


Aug 20, 2012 at 02:04 PM
ghdarnell
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p.1 #6 · Advertising on The Knot


marti.g3 wrote:
Ahhhh the old " raise your prices and the masses will come" mantra....


It's definitaly something we looked into. But as first year wedding photographers this price range is right where we should be with our level of experience. And that's not something you can really tell from website images you know?

We plan to raise prices a bit next year



Aug 20, 2012 at 02:06 PM
Tony Hoffer
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p.1 #7 · Advertising on The Knot


ghdarnell wrote:
My prices are where they are based on my experience level


Not to get off topic, but in my opinion you're probably shooting yourself in the foot by pricing this way... Some things that may help..

https://www.fredmiranda.com/forum/topic/878575
https://www.fredmiranda.com/forum/topic/1059164
https://www.fredmiranda.com/forum/topic/1116998/0?keyword=tony,hoffer,pricing#10666251

The example that is always used, usually by me, is that if a restaurant opens, they simply can't sell a cheeseburger for $2 because they've never made one before. Increasing cost with demand is fine, but the price needs to be sustainable first... Sorry to sidetrack, but I felt like I needed to chime in when I read that comment.



Aug 20, 2012 at 02:08 PM
paparazzinick
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p.1 #8 · Advertising on The Knot


ghdarnell wrote:
My prices are where they are based on my experience level



Experience level has nothing to do with it. Confidence and quality of work does. Your work is good. Better than $950.




Aug 20, 2012 at 09:45 PM
paparazzinick
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p.1 #9 · Advertising on The Knot


marti.g3 wrote:
Ahhhh the old " raise your prices and the masses will come" mantra....



Never said work would come driving in if he raised his prices. I just said if he wants lame knot brides then do it. if not then raise prices and make real money. Never said real money meant brides would be flocking.



Aug 20, 2012 at 09:46 PM
lilyphoto
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p.1 #10 · Advertising on The Knot


ETA: I know I didn't answer your original question, I just wanted to offer a positive experience.

The Knot definitely doesn't work for everyone, and I think it really depends on where you are located. I've been advertising with them for 2 years now, and I am pleased. When I started with them I was really cheap, now my brides are averaging nearly 3k on me. Which, I know is still pretty cheap in some people's eyes. :-)

A few months ago I did an email blast with them. They designed an email ad for me featuring my company and sent it out to all the local brides in my area that signed up saying they were interested in getting info from photographers. It was a few hundred dollars, but it resulted in 4 booked weddings directly from the email. Definitely worth it.




Aug 21, 2012 at 10:19 AM





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