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The Steve McCurry Look

  
 
Grenache
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p.3 #1 · The Steve McCurry Look


SrMi wrote:
Why not use Adobe or C1 on desktop? There is obviously a demand to edit on the phone or tablet, either with Lightroom or Leica Fotos.


Because LR loses the proprietary interpretation of the RAW file, which is far better, and the C1 collaboration with Hasselblad was only announced a couple of weeks ago…and is not a program I use anymore…plus, Phocus works well.

If you meant for Leica, I do use LR for that, but the Leica profiles and Looks only work in the Leica mobile app. THAT is my point.



Sep 25, 2026 at 10:13 AM
gordec
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p.3 #2 · The Steve McCurry Look


SrMi wrote:
There is a plugin for Q3 and Q3 43 that comes with presets and applies them automatically to DNGs.
https://www.etsy.com/shop/PeopleandMore

Cobalt also offers profiles you can apply to simulate Leica Looks.



Does that show up in LR as a Profile? There is very little description on the product page. I'm looking for something like this, so I don't need to do JPG and DNG in camera.



Sep 25, 2026 at 10:17 AM
LBJ2
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p.3 #3 · The Steve McCurry Look


Kevner wrote:
I'm pretty sure Leica started luxury brand marketing quite a while ago. Here are a couple ads from the 60's and 70's.

https://live.staticflickr.com/65535/55550301454_bb1f4f829a_b.jpgLeicaM5Ad-1 by Kevin Kemner, on Flickr

https://live.staticflickr.com/65535/55550302094_80bfd19be3_z.jpgvintage-Leica-camera-advertisement-posters-and-banners31 by Kevin Kemner, on Flickr

https://live.staticflickr.com/65535/55549103602_b604b9c9d0.jpg476e5ef6bc00bad6074e4dcf29a9f585 by Kevin Kemner, on Flickr


Even Goro Yoshida (one of the founders of what later became Canon Camera Co., Inc) thought the Leica cameras in 1932,1933 were "expensive" aka "demanded an exorbitant price."

"...A natural tinkerer, with a keen interest in the inner workings of machines, Yoshida was fascinated by the 35mm cameras of the German manufacturers Leica and Contax, specifically the Leica Model II, and the Contax Model 1, released in 1932 and 1933 respectively. The iconic pair were, at the time, considered to be the finest 35mm cameras on the market, and had expensive price-tags to match their grandiose reputation.

Eager to unearth the secrets of its inner-workings, Yoshida de-assembled the Leica and was thoroughly underwhelmed: “I just disassembled the camera without any specific plan, but simply to take a look at each part. I found there were no special items like diamonds inside the camera. The parts were made from brass, aluminum, iron, and rubber. I was surprised that when these inexpensive materials were put together into a camera, it demanded an exorbitant price. This made me angry”.

His discovery inspired him to investigate further and in 1933, he, along with his brother-in-law, Saburo Uchida (1899-1982) and another man, Takeo Maeda (1909-1977), formed the Precision Optical Instruments Laboratory, its purpose: to conduct further research into the mechanics of cameras. A year later, the result of their research was manifested in the form of the first Japanese made 35mm focal-plane shutter camera, The Kwanon, named after the Buddhist goddess of mercy."

https://independent-photo.com/news/a-brief-history-of-canon/



Sep 25, 2026 at 10:25 AM
retrofocus
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p.3 #4 · The Steve McCurry Look


Kevner wrote:
I'm pretty sure Leica started luxury brand marketing quite a while ago. Here are a couple ads from the 60's and 70's.

https://live.staticflickr.com/65535/55550301454_bb1f4f829a_b.jpgLeicaM5Ad-1 by Kevin Kemner, on Flickr

https://live.staticflickr.com/65535/55550302094_80bfd19be3_z.jpgvintage-Leica-camera-advertisement-posters-and-banners31 by Kevin Kemner, on Flickr

https://live.staticflickr.com/65535/55549103602_b604b9c9d0.jpg476e5ef6bc00bad6074e4dcf29a9f585 by Kevin Kemner, on Flickr


We need to distinguish from past Leica marketing which was also brand centric for expensive gear whereas the further step-up from this clearly came with Kaufmann who pushed towards making Leica a pure luxury brand. He even stated this openly in an interview years ago when the change was made.

The addition of luxury Leica watches during this time frame only adds to this.



Sep 25, 2026 at 10:34 AM
asdfghreturns
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p.3 #5 · The Steve McCurry Look


2613pch wrote:
Following in Porsche's footsteps, marketing with tunnel vision!


Great analogy - Porsche was a profit machine and kept cranking up prices year after year, until now even Porsche enthusiasts are questioning their value. Now, suddenly their profits have collapsed. Here's a good writeup: https://www.jalopnik.com/2265574/what-the-hell-happened-to-porsches-profits/

With Leica, the system, like Porsche's rear-engine 911, has some special engineering and handling characteristics. Leicas feature offset microlenses, a thin antialias filter, and rangefinder coupling. The first two sensor features enable simpler/smaller high contrast wide angle lens designs. But the sensor is a Sony, same as the Sony Alphas at half or a third the price, and it's possible to modify the Sony sensor to also have a thin filter. How much remaining image quality benefit is there to the offset microlenses?



Sep 25, 2026 at 11:00 AM
asdfghreturns
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p.3 #6 · The Steve McCurry Look


FrozenInTime wrote:
Does the look include a feature that removes distracting background elements ;-)


Guarantee you some techbro has proposed a generative AI feature that does that



Sep 25, 2026 at 11:10 AM
carstenw
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p.3 #7 · The Steve McCurry Look


asdfghreturns wrote:
Great analogy - Porsche was a profit machine and kept cranking up prices year after year, until now even Porsche enthusiasts are questioning their value. Now, suddenly their profits have collapsed. Here's a good writeup: https://www.jalopnik.com/2265574/what-the-hell-happened-to-porsches-profits/

With Leica, the system, like Porsche's rear-engine 911, has some special engineering and handling characteristics. Leicas feature offset microlenses, a thin antialias filter, and rangefinder coupling. The first two sensor features enable simpler/smaller high contrast wide angle lens designs. But the sensor is a Sony, same as the Sony Alphas at half or a third the price, and it's possible to modify the Sony sensor
...Show more →

I have a certain amount of pity for Porsche, whose prices used to be very low, so low that people would take delivery and immediately turn around and sell them for 30-50% profit. They raised prices to cope with the grey market, and now it has apparently bit them.



Sep 25, 2026 at 11:41 AM
SrMi
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p.3 #8 · The Steve McCurry Look




Grenache wrote:
Because LR loses the proprietary interpretation of the RAW file, which is far better, and the C1 collaboration with Hasselblad was only announced a couple of weeks ago…and is not a program I use anymore…plus, Phocus works well.

If you meant for Leica, I do use LR for that, but the Leica profiles and Looks only work in the Leica mobile app. THAT is my point.

Yes, I meant for Leica. You can buy most Leica Looks from Cobalt or, if you have Q3, on Etsy with the plugin.
Ideally we'd have LUTs for Leica Looks. LUTs can be converted to profiles to be applied to raw files.



Sep 25, 2026 at 11:54 AM
johnvanr
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p.3 #9 · The Steve McCurry Look


panos.v wrote:
All of his iconic work was done with Nikons more or less. I think he moved on to Leica for a while now. As an interesting exercise, have a look at his website, most of the images under "selected works" are from the film era.


That’s the thing with most of these great shooters: they became great in the film era and like pop artists with one or two hit songs, they live on that for the rest of their careers. Martin Parr was always commenting on the irony of having done all his great work in the 80s. And when I went to a Don McCullen lecture 99% of his slides were decades old.



Sep 25, 2026 at 11:58 AM
SrMi
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p.3 #10 · The Steve McCurry Look




johnvanr wrote:
That’s the thing with most of these great shooters: they became great in the film era and like pop artists with one or two hit songs, they live on that for the rest of their careers. Martin Parr was always commenting on the irony of having done all his great work in the 80s. And when I went to a Don McCullen lecture 99% of his slides were decades old.


Don McCullen has been quite active recently in Sommerset and has produced some very impressive images.



Sep 25, 2026 at 12:02 PM
 


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johnvanr
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p.3 #11 · The Steve McCurry Look


SrMi wrote:
Don McCullen has been quite active recently in Sommerset and has produced some very impressive images.


Even those are pretty old right now.



Sep 25, 2026 at 01:04 PM
Fred Miranda
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p.3 #12 · The Steve McCurry Look


LBJ2 wrote:
Current basic control includes the ability increase/decrease the intensity of many of the Leica Looks when applied in the FOTOS (mobile app). See screenshot below:

Additionally, in-camera e.g., the SL3 we can adjust +/- the Leica Look: Intensity, Contrast Highlight, Shadow, Sharpness, and Saturation.


Glad Leica lets us lower the Intensity near zero.
Personally, I find most of these looks far too heavy-handed and over-the-top.



Sep 25, 2026 at 01:05 PM
SrMi
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p.3 #13 · The Steve McCurry Look




Fred Miranda wrote:
Glad Leica lets us lower the Intensity near zero.
Personally, I find most of these looks far too heavy-handed and over-the-top.


Use of Leica Looks is optional, in case that was not clear.



Sep 25, 2026 at 01:17 PM
panos.v
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p.3 #14 · The Steve McCurry Look




johnvanr wrote:
That’s the thing with most of these great shooters: they became great in the film era and like pop artists with one or two hit songs, they live on that for the rest of their careers. Martin Parr was always commenting on the irony of having done all his great work in the 80s. And when I went to a Don McCullen lecture 99% of his slides were decades old.


They're not getting younger, there's no way they will make anything as impactful now Vs all the travel in their younger years. At least not in that style of photography they did back then.



Sep 25, 2026 at 02:48 PM
Fred Miranda
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p.3 #15 · The Steve McCurry Look


SrMi wrote:
Use of Leica Looks is optional, in case that was not clear.


Phew, what a relief! Thanks for clarifying this.
It's just fair to point out when a feature misses the mark. Constructive feedback is how software actually gets better.



Sep 25, 2026 at 05:52 PM
Desmolicious
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p.3 #16 · The Steve McCurry Look


RoamingScott wrote:
Even the one with the crappy digital sensor that's just a printer?


A real Instax is one that you stare at the film waiting for the blue toned pic to gradually appear while you feel a deep disappointment in the dark depths of your soul because this time you thought it would be different.



Sep 25, 2026 at 09:15 PM
davidsee
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p.3 #17 · The Steve McCurry Look


Does McCurry app make unwanted things in the frame go away?


Sep 25, 2026 at 11:11 PM
Nifty Fifty
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p.3 #18 · The Steve McCurry Look



09/24/2026
FrozenInTime wrote:
Does the look include a feature that removes distracting background elements ;-)


09/26/2026
davidsee wrote:
Does McCurry app make unwanted things in the frame go away?


The thread seems, like Leica itself, to be trapped in a time loop. 😄



Sep 26, 2026 at 03:07 AM
FrozenInTime
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p.3 #19 · The Steve McCurry Look


Nifty Fifty wrote:
09/24/2026

09/26/2026

The thread seems, like Leica itself, to be trapped in a time loop. 😄


Suggests a recursive algorithm :-)



Sep 26, 2026 at 04:36 AM
philip_pj
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p.3 #20 · The Steve McCurry Look


Steve McCurry in Tübingen, I think this is Germany:




Sep 29, 2026 at 06:22 PM
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