In your opinion, which is more appealing to the client, canvas wraps on the
wall or framed prints for display ? Does one say more about your style and
brand than the other ? Does it really matter ? Or have a mixture of both ?
I sell both equally as well at art shows and in galleries. I find the canvas wraps seem to do better as landscapes where you have the outdoors wrapping around the sides versus buildings or people. I use matt black frames for my framed pic's, got away from fancy frames a while back as they are super expensive for good ones and never seem to match peoples decor. Canvas wrap and black frames seem to go with everything. Just my HMO
I believe that upper-level clients find framed prints to be classier and more elegant than canvas. I doubt I'll sell a canvas again in my business, but clients are still interested in fine art framed prints at significant scale.
Canvases are cool but we have all but stopped selling them because they do not suit our brand anymore.
I HATED framed prints... until I started shooting the LF Graflex stuff....
Now I would not go back.
I think it depends on presentation - canvas wraps to me work the best as a cohesive wall display - so multiple canvases of different size laid out on the wall as a group... For gallery style display I think framed and matted prints are much nicer ... We have both on opposite walls - I would not intermix them.
richinny wrote:
I prefer photo to canvas prints. The funny thing is when people see them for the first time which is quite often, they are amazed. I would continue to sell them because honestly most people dont know what they are until they see them.
Kittyk wrote:
Gallery wraps are sometimes little weird, but simple frame with canvas inside will always be nice.
Some people may not know this but there are actually framed gallery wraps! I was offering the frames for sale for a while (as an upgrade to the purchase of a canvas) but no one bought them.
For someone intent on wanting to provide gallery wraps, I would say look into the frames for the wraps; it takes the finished product up a notch in appearance.
I think gallery wraps have become passe and are now being associated as the cheap alternative to a nice framed print--or framed canvas.
My primary objection is that I produce wall portraits intended to be handed down from generation to generation. The real point of framing is to provide physical protection for the image, which a gallery wrap clearly won't have.