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rscheffler
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Re: Major lens price jump


pipspeak wrote:
it\'s a little puzzling that we have had so many (OK, a couple) of price rises this year when we\'re in the middle of a recession and deflationary pressures are mounting everywhere else in the economy. I understand the dollar/yen issue but I also understand economics 101 that suggests that higher prices often result in lower volumes.

The cynic in me wonders if this is as much to do with the release of the 7D and the additional demand for lenses it\'s expected to create.


Canon and others are focusing on profitability over volume. There will always be buyers, the trick I guess is finding a balance between higher prices that a certain number will still accept and prices that are simply too high. An inside source also mentioned that Canon USA has been having some challenges reaching sales targets this year. It\'s possible that they\'ve given up on hitting certain volume numbers and are trying to make it up with better profit. Combine this with appealing new product like the 7D and it\'s possible it may achieve what they desire.

To a certain degree I wouldn\'t mind seeing prices go way up if it thinned out the ranks and brought back a bit more exclusivity to the profession. But I doubt that will happen. The manufacturers make way more money on the consumer end and a lot of that gear is good enough for pro use...

dcmiller wrote:
Yohan Pamudji wrote:
michael49 wrote:
Just another reason to buy used here.


Used prices will inch up too if new prices stay high.


It looks to me like a lot of stuff goes unsold on B&S.


Because IMO the prices on the B&S are too close to new many times. I\'m not going to buy a used item if it\'s within 20% of new.



Sep 03, 2009 at 03:32 PM





  Previous versions of rscheffler's message #7490649 « Major lens price jump »