Used the same sensor in the original A7r1. Sony’s initial advantage was that its mirrorless design provoked lot of interest… and it was largely marketed to Canon owners who were then limited to — IIRC — about 20MP, but who could bring their EF lenses to the Sony camera via adapters, with varying levels of functionality but plenty for, say, landscape photographers.
(This was an absolutely brilliant marketing move on Sony’s part since they could bring out the new camera even though they did not yet have anything approaching a line-up of lenses for it… and because a prime market for high MP cameras was landscape photographers, who weren’t so troubled by some of the downsides of their adapter with Canon lenses, which meant that they could switch systems without buying new lenses!)
Jul 02, 2026 at 11:57 AM
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