I guess it is getting out there that there will soon be a line of Leica (Leitz) Branded Smart Phones. When you go to a Leica Flagship Store soon they will be offering the following products. Each with dedicated spaces and displays.
Traditional Store Lines:
New Cameras.
New Lenses.
Used cameras.
Used Lenses.
Photo Accessories.
Books.
Gallery Prints.
Leica Akademie
New Lines recently added or coming soon:
Small Leather Goods
Leica Cinema (screens and projectors)
Leica Cinema (Lenses)
Watches
Phones (expected to be heavily featured I am told)
Phone Accessories
Rumored:
Leica Medium Format and all that goes with supporting that.
Do you think that this will make for an interesting product mix, that may make a visit to a Leica Store an even better experience. Or, do you have reservations that all of this product expansion will take Leica's eye off the core camera side of the company?
