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  Previous versions of ecarlino's message #13988893 « Reduced: Zeiss Batis 135mm f/2.8 APO ($1,899) »

  

ecarlino
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Re: Pre-order: Zeiss Batis 135mm f/2.8 APO ($1,999)


virtualrain wrote:
It's funny watching this thread transition from "This is nuts" to "It's not that bad"

It's like GAS has five stages when a new high-end FE lens is announced...
1. Shock
2. Anger
3. Depression
4. Acceptance
5. Pre-order



If Zeiss hadn't spent a month with stupid social media marketing, I wouldn't "blame" them (but I do, because they did) for the initial reaction that many had (still have) - but they wasted a month with nonsense rather than positioning this product. Frankly, I still don't see them doing anything other than using these ridiculous "pro photogs" who everyone knows are in their pocket.

I would think a prestigious high end brand (a German one at that) would be much more practical about such a technical item and really do a better job at preparing the market and positioning the product.

Prior to moving to Sony in 2013, I always had a bag of Nikon f/2.8 zooms and I've been waiting for a 'smaller' solution to reaching beyond 85mm - so this 135mm focal length is new to me (in a prime) and i've been 'nervous' about ending up with a giant lens - i wasn't looking forward to it at all. Fred & Guy piqued my interest with the ZM f/4 they like.

I spent the day, now that i had something actual to compare with existing alternatives thinking about size, weight, price and IQ and the only thing I've come up with so far as to the whole $2000 shock this morning is that i was comparing it to what i had in my head (granted there was no reason for it to be in my head) and not anything based on reality. The Samyang is an outlier; the Canon is not a comparable optic and the Sony A-mount+adapter costs 10% more than this while the Sigma+adapter is 15% less. So, the price is not insane - unless you're hung up on the fact that somehow f/2 -> f2/8 should save you $500.

So, I'll be the first to admit that i've nearly done a 180 in about 12 hours - but in this case, it's really more about realizing what the proposition of this lens is and not listening to the peanut gallery.



Apr 06, 2017 at 12:18 AM
ecarlino
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Upload & Sell: On
Re: Pre-order: Zeiss Batis 135mm f/2.8 APO ($1,999)


virtualrain wrote:
It's funny watching this thread transition from "This is nuts" to "It's not that bad"

It's like GAS has five stages when a new high-end FE lens is announced...
1. Shock
2. Anger
3. Depression
4. Acceptance
5. Pre-order



If Zeiss hadn't spent a month with stupid social media marketing, I wouldn't "blame" them (but I do, because they did) for the initial reaction that many had (still have) - but they wasted a month with nonsense rather than positioning this product. Frankly, I still don't see them doing anything other than using these ridiculous "pro photogs" who everyone knows are in their pocket.

I would think a prestigious high end brand (a German one at that) would be much more practical about such a technical item and really do a better job at preparing the market and positioning the product.

Prior to moving to Sony in 2013, I always had a bag of Nikon f/2.8 zooms and I've been waiting for a 'smaller' solution to reaching beyond 85mm - so this 135mm focal length is new to me (in a prime) and i've been 'nervous' about ending up with a giant lens - i wasn't looking forward to it at all. Fred & Guy piqued my interest with the ZM f/4 they like but I'm not sure I'm comfortable with TAP (my 35ZM arrived today, i'll know more in a few weeks).

I spent the day, now that i had something actual to compare with existing alternatives thinking about size, weight, price and IQ and the only thing I've come up with so far as to the whole $2000 shock this morning is that i was comparing it to what i had in my head (granted there was no reason for it to be in my head) and not anything based on reality. The Samyang is an outlier; the Canon is not a comparable optic and the Sony A-mount+adapter costs 10% more than this while the Sigma+adapter is 15% less. So, the price is not insane - unless you're hung up on the fact that somehow f/2 -> f2/8 should save you $500.

So, I'll be the first to admit that i've nearly done a 180 in about 12 hours - but in this case, it's really more about realizing what the proposition of this lens is and not listening to the peanut gallery.



Apr 05, 2017 at 06:31 PM
ecarlino
Offline
Upload & Sell: On
Re: Pre-order: Zeiss Batis 135mm f/2.8 APO ($1,999)


virtualrain wrote:
It's funny watching this thread transition from "This is nuts" to "It's not that bad"

It's like GAS has five stages when a new high-end FE lens is announced...
1. Shock
2. Anger
3. Depression
4. Acceptance
5. Pre-order



If Zeiss hadn't spent a month with stupid social media marketing, I wouldn't "blame" them for the initial reaction that many had (still have) - but they wasted a month with nonsense rather than positioning this product. Frankly, I still don't see them doing anything other than using these ridiculous "pro photogs" who everyone knows are in their pocket.

I would think a prestigious high end brand (a German one at that) would be much more practical about such a technical item and really do a better job at preparing the market and positioning the product.

Prior to moving to Sony in 2013, I always had a bag of Nikon f/2.8 zooms and I've been waiting for a 'smaller' solution to reaching beyond 85mm - so this 135mm focal length is new to me (in a prime) and i've been 'nervous' about ending up with a giant lens - i wasn't looking forward to it at all. Fred & Guy piqued my interest with the ZM f/4 they like but I'm not sure I'm comfortable with TAP (my 35ZM arrived today, i'll know more in a few weeks).

I spent the day, now that i had something actual to compare with existing alternatives thinking about size, weight, price and IQ and the only thing I've come up with so far as to the whole $2000 shock this morning is that i was comparing it to what i had in my head (granted there was no reason for it to be in my head) and not anything based on reality. The Samyang is an outlier; the Canon is not a comparable optic and the Sony A-mount+adapter costs 10% more than this while the Sigma+adapter is 15% less. So, the price is not insane - unless you're hung up on the fact that somehow f/2 -> f2/8 should save you $500.

So, I'll be the first to admit that i've nearly done a 180 in about 12 hours - but in this case, it's really more about realizing what the proposition of this lens is and not listening to the peanut gallery.



Apr 05, 2017 at 06:28 PM
ecarlino
Offline
Upload & Sell: On
Re: Pre-order: Zeiss Batis 135mm f/2.8 APO ($1,999)


virtualrain wrote:
It's funny watching this thread transition from "This is nuts" to "It's not that bad"

It's like GAS has five stages when a new high-end FE lens is announced...
1. Shock
2. Anger
3. Depression
4. Acceptance
5. Pre-order



If Zeiss hadn't spent a month with stupid social media marketing, I wouldn't "blame" them for the initial reaction that many had (still have) - but they wasted a month with nonsense rather than positioning this product. Frankly, I still don't see them doing anything other than using these ridiculous "pro photogs" who everyone knows are in their pocket.

I would think a prestigious high end brand (a German one at that) would be much more practical about such a technical item and really do a better job at preparing the market and positioning the product.

Prior to moving to Sony in 2013, I always had a bag of Nikon f/2.8 zooms and I've been waiting for a 'smaller' solution to reaching beyond 85mm - so this 135mm focal length is new to me and i've been 'nervous' about ending up with a giant lens - i wasn't looking forward to it at all. Fred & Guy piqued my interest with the ZM f/4 they like but I'm not sure I'm comfortable with TAP (my 35ZM arrived today, i'll know more in a few weeks).

I spent the day, now that i had something actual to compare with existing alternatives thinking about size, weight, price and IQ and the only thing I've come up with so far as to the whole $2000 shock this morning is that i was comparing it to what i had in my head (granted there was no reason for it to be in my head) and not anything based on reality. The Samyang is an outlier; the Canon is not a comparable optic and the Sony A-mount+adapter costs 10% more than this while the Sigma+adapter is 15% less. So, the price is not insane - unless you're hung up on the fact that somehow f/2 -> f2/8 should save you $500.

So, I'll be the first to admit that i've nearly done a 180 in about 12 hours - but in this case, it's really more about realizing what the proposition of this lens is and not listening to the peanut gallery.



Apr 05, 2017 at 06:26 PM
ecarlino
Offline
Upload & Sell: On
Re: Pre-order: Zeiss Batis 135mm f/2.8 APO ($1,999)


virtualrain wrote:
It's funny watching this thread transition from "This is nuts" to "It's not that bad"

It's like GAS has five stages when a new high-end FE lens is announced...
1. Shock
2. Anger
3. Depression
4. Acceptance
5. Pre-order



If Zeiss hadn't spent a month with stupid social media marketing, I wouldn't "blame" them for the initial reaction that many had (still have) - but they wasted a month with nonsense rather than positioning this product. Frankly, I still don't see them doing anything other than using these ridiculous "pro photogs" who everyone knows are in their pocket.

I would think a prestigious high end brand (a German one at that) would be much more practical about such a technical item and really do a better job at preparing the market and positioning the product.

Prior to moving to Sony in 2013, I always had a bag of Nikon f/2.8 zooms - so this 135mm focal length is new to me and i've been 'nervous' about ending up with a giant lens - i wasn't looking forward to it at all. Fred & Guy peaked my interest with the ZM f/4 they like but I'm not sure I'm comfortable with TAP (my 35ZM arrived today, i'll know more in a few weeks).

I spent the day, now that i had something actual to compare with existing alternatives thinking about size, weight, price and IQ and the only thing I've come up with so far as to the whole $2000 shock this morning is that i was comparing it to what i had in my head (granted there was no reason for it to be in my head) and not anything based on reality. The Samyang is an outlier; the Canon is not a comparable optic and the Sony A-mount+adapter costs 10% more than this while the Sigma+adapter is 15% less. So, the price is not insane - unless you're hung up on the fact that somehow f/2 -> f2/8 should save you $500.

So, I'll be the first to admit that i've nearly done a 180 in about 12 hours - but in this case, it's really more about realizing what the proposition of this lens is and not listening to the peanut gallery.



Apr 05, 2017 at 06:24 PM





  Previous versions of ecarlino's message #13988893 « Reduced: Zeiss Batis 135mm f/2.8 APO ($1,899) »