nugeny wrote: GroovyGeek wrote:
For the same reason that BMW does not sell more cars or Leica more cameras. They have decided they want to be a niche company serving a very specific market segment. Many companies that want to expand beyond their core expertise experience what Peter Lynch a while back described as \"diworsification\"
Bmw is not a niche car. selling by millions.
you would not think so in the relative scale of things. GM i would say sells more PU trucks then BMW does their entire fleet. on a world scale that is.
Jan 24, 2012 at 08:27 AM
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