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Archive 2011 · Wedding Albums - Square or vertical?

  
 
Italo Campilii
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p.1 #1 · Wedding Albums - Square or vertical?


We're currently upgrading our sample studio albums, and are in the middle of a decision that's hard to make. We're currently offering mostly vertical albums, but we've always seemed to like the square looks, so we're getting another album company that offers them square only.

So the question of the year for us is: should we get square albums only with both companies, or should we mix and match between vertical and square?

I don't know if that would be too much confusion for the client. But again, I don't know if they're going to feel like there's less value in square albums when you put them against a vertical album - for example, set side by side an 8x8 against an 8x12.

Your thoughts are greatly appreciated, and your client feedback will also help us make a better decision! Thank you so much in advance!



Oct 19, 2011 at 05:46 PM
MarcAnthony
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p.1 #2 · Wedding Albums - Square or vertical?


Neither. Horizontal is the best. Brides love them more than square or vertical.


Oct 19, 2011 at 05:50 PM
sboerup
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p.1 #3 · Wedding Albums - Square or vertical?


Horizontal. Never vertical.


Oct 19, 2011 at 06:04 PM
bthatton
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p.1 #4 · Wedding Albums - Square or vertical?


Horizontal


Oct 19, 2011 at 06:22 PM
jprezant
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p.1 #5 · Wedding Albums - Square or vertical?


i'm starting to use horizontal books.


Oct 19, 2011 at 06:43 PM
louloulou
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p.1 #6 · Wedding Albums - Square or vertical?


we have a sample of portrait, square and landscape.

Square is chosen 95% of the time
Landscape the other 5%

Portrait is never chosen.



Oct 19, 2011 at 07:51 PM
spink
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p.1 #7 · Wedding Albums - Square or vertical?


We offer a 12x12 and 11x14 for the same price. The only thing that changes the price is the number of pages. We usually push the 12x12, and most people prefer them anyways.


Oct 19, 2011 at 09:30 PM
mineymole
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p.1 #8 · Wedding Albums - Square or vertical?


I base it on what I want to do with the album. I just did my first vertical album and it came out great and was really easy to design. I think it just depends on the wedding and what the story for that particular wedding was.


Oct 19, 2011 at 10:04 PM
Tony Hoffer
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p.1 #9 · Wedding Albums - Square or vertical?


Which fits your style of shooting best?


Oct 19, 2011 at 10:47 PM
Mark_L
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p.1 #10 · Wedding Albums - Square or vertical?


All mine have been horizontal because it seems easier to fit a mix of portrait and landscape orientation images but I tend to shoot more pictures in portrait orientation than seems to be the current fashion. I like the left to right viewing experience rather than up and down like a comic book; I cannot for the life of me design in square or vertical.


Oct 20, 2011 at 07:51 AM
Inku Yo
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p.1 #11 · Wedding Albums - Square or vertical?


I do square. I would consider horizontal, but never vertical.


Oct 20, 2011 at 07:59 AM
deepbluejh
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p.1 #12 · Wedding Albums - Square or vertical?


Vertical is megafail.
Square is "ok", but not great.
Horizontal is by far the best.

This is just my opinion based on my style of shooting (nearly all horizontal) and album design.



Oct 20, 2011 at 09:30 AM
Phyl
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p.1 #13 · Wedding Albums - Square or vertical?


I'd love to see an example of a verticle layout design. I completely don't think that way, so it just seems so strange to me. I definitely see more square (which leads to full horizontal spreads).


Oct 20, 2011 at 09:41 AM
Italo Campilii
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p.1 #14 · Wedding Albums - Square or vertical?


Thanks everyone for your input. I realize I didn't put "horizontal" on the voting part, and most of you seem to like either horizontal or square, but never vertical.

Could some of you kindly share your horizontal / square samples?



Oct 20, 2011 at 10:25 AM
hendrikm
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p.1 #15 · Wedding Albums - Square or vertical?


Until last year I only did verticals. Every magazine is a vertical - and if you open the album, you get a moderate landscape format - like a tv screen or the human field of vision.

You can see some sample albums at http://www.euerfotograf.de/ . Select "Buch" and choose an album. You have to grab the corners and flip the pages. Yes, I know itīs cheesy - but it is easy to do in Indesign

Now, if you see the spread of two vertical pages - it is the same like one horizontal page. Just more condensed and easier to view without the need to look left and right.

This year I started with square albums because it is easier to change suppliers - an meet customer wishes. I dnīt like layouting in a square, though...



Oct 20, 2011 at 10:28 AM
andy_king
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p.1 #16 · Wedding Albums - Square or vertical?


Italo Campilii wrote:
We're currently upgrading our sample studio albums, and are in the middle of a decision that's hard to make. We're currently offering mostly vertical albums, but we've always seemed to like the square looks, so we're getting another album company that offers them square only.

So the question of the year for us is: should we get square albums only with both companies, or should we mix and match between vertical and square?

I don't know if that would be too much confusion for the client. But again, I don't know if they're going to feel like there's less value
...Show more

Square for 2x1 spreads, or horizontal.



Oct 20, 2011 at 01:18 PM
mineymole
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p.1 #17 · Wedding Albums - Square or vertical?


Vertical can be very easy to design if you are using a book that does not have a split spread. I wouldn't use it for books that do have a split though.

Most magazines have a vertical format. If you use the entire spread then it works quite well with the file format.



Oct 20, 2011 at 01:37 PM
Italo Campilii
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p.1 #18 · Wedding Albums - Square or vertical?


I use an entire spread with no splits or seam lines so everything is continuous. We're going to probably have to launch square and will try horizontal one day. I just find horizontal so large when you open a 12x16 book you need a very large table. In any case, thank you for the votes, I'm still open to opinions, they all count very much


Oct 20, 2011 at 05:10 PM
DavidCZ
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p.1 #19 · Wedding Albums - Square or vertical?


I use both square and vertical. Square albums are sold the most.

I am gong to add a horizontal album in 3 months after all the weddings are done this year.



Oct 20, 2011 at 08:56 PM
tonyhart
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p.1 #20 · Wedding Albums - Square or vertical?


Personally for me, landscape (horizontal) or square. Vertical sounds horrendous. Like a menu or something.

Personally I like square a lot. It includes landscape (horizontal) as well if you consider a full spread.



Oct 20, 2011 at 09:14 PM
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