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Archive 2009 · Need pricing help

  
 
kkartphoto
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p.1 #1 · Need pricing help


I am absolutely overwhelmed by this, and honestly have no clue where to even begin. I have received an email from an Ad agency who's client is a bank and wants me to quote them a price for a gigantic project that would use 1 of my images. I don't even have what a ballpark figure would be for something like this. They did say that they are getting quotes from other photographers as well. (don't know if that matters much) Essentially this is what they are wanting:

Usage:

Billboards: 2 quantity

Print – newspaper and magazine – 1 insertion per month in each of 28 publications

POP – in bank display only – 100 door clings, posters and/or table tents

Website – home page – will cycle with 4 other images

I could really use some help on this as my head is just spinning completely, lost. Thanks very much all, I honestly can't say how much I appreciate it!
---John



Edited on Oct 26, 2009 at 11:16 AM · View previous versions



Oct 26, 2009 at 11:13 AM
photomarvin
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p.1 #2 · Need pricing help


http://www.cradocfotosoftware.com/fotoQuote-Pro/index.html


Oct 26, 2009 at 11:16 AM
john660
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p.1 #3 · Need pricing help


See above, or go price it out on Getty or somewhere similar. From the sounds of it, it'll be a great sale if you can make it. Banks have TONS of money, both literally and figuratively, so do not go in too low.


Oct 26, 2009 at 01:39 PM
Micky Bill
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p.1 #4 · Need pricing help


Do you know how long (time) they will be using the images?


Oct 26, 2009 at 02:26 PM
kkartphoto
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p.1 #5 · Need pricing help


Micky Bill wrote:
Do you know how long (time) they will be using the images?


1 year



Oct 26, 2009 at 02:55 PM
kkartphoto
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p.1 #6 · Need pricing help


john660 wrote:
See above, or go price it out on Getty or somewhere similar. From the sounds of it, it'll be a great sale if you can make it. Banks have TONS of money, both literally and figuratively, so do not go in too low.


Good idea thanks!



Oct 26, 2009 at 02:55 PM
kkartphoto
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p.1 #7 · Need pricing help


photomarvin wrote:
http://www.cradocfotosoftware.com/fotoQuote-Pro/index.html


Thanks I will check that out asap!



Oct 26, 2009 at 02:56 PM
cwebster
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p.1 #8 · Need pricing help


+1 on the fotoQuote software. The first time you license an image, it pays for itself.

<Chas>



Oct 26, 2009 at 05:04 PM
Micky Bill
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p.1 #9 · Need pricing help


kkartphoto wrote:
...snip...They did say that they are getting quotes from other photographers as well. (don't know if that matters much)


That may or may not be true but unless you know where you fit in price-wise it really doesn't matter much. Go with a fee you feel is right for you.



Oct 26, 2009 at 05:12 PM





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