Influencers and your purchases

BidinTime
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p.1 #1 · p.1 #1 · Influencers and your purchases

I thought this article was a good insight into the world of influencers:

https://www.washingtonpost.com/technology/2024/02/18/amazon-influencers-money-review-products/

Imagine, someone doing a "review" of an item they got for free because they have a relationship with the company that sells the item.

There's one born every minute!

Feb 26, 2024 at 02:55 PM

sjms
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p.1 #2 · p.1 #2 · Influencers and your purchases

that is the way things are today.
one sets themselves up as a "professional reviewer/influencer". they are technically self-employed in the infomercial environment. relationships come and go. there is no responsibility related to the company.

for some like me i do not tread in that swamp. i choose my own poison.

Edited on Feb 28, 2024 at 08:24 AM · View previous versions

Feb 26, 2024 at 03:05 PM

Craig Gillette
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p.1 #3 · p.1 #3 · Influencers and your purchases

I look cautiously at the "influencers" "reviews." Track record, working in the field and not just influencing. Every new product should not be the best thing ever. are they producing quality product and not just "reviews?" Are they producing a range of comprehensive "how tos?" Strong in-depth use of the products? Taking images from a camera, on location, then through Lightroom (etc.) to get results, etc.

One I was watching the other day was discussing how some folks were changing their approach. apparently, the monetization algorithms may have changed or the numbers of content producers is growing so much that the effort to prepare timely and good product is just not pulling in the needed views so forcing them to decide if the "influencing" can be their real job or just back to a side gig.

And some of them it's pretty obvious it's hack cashery not competent reviewing. Do they discuss the relationship with the brands and the pproduct avaiability to them, compensation in any form?

Feb 26, 2024 at 05:21 PM

Imagemaster
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p.1 #4 · p.1 #4 · Influencers and your purchases

OP seems to have a problem with 'influencers', 'reviewers', and 'sales people' in general.

Believing what they claim is true, false, or exaggerated has been around for a few hundred years.

Earlier they were known as 'snake oil' sellers.

Feb 26, 2024 at 11:36 PM

GroovyGeek
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p.1 #5 · p.1 #5 · Influencers and your purchases

Is there a practical difference between influencers and celebrity endorsement, particularly B listers? More often than not both are doing it mostly for the money.

Imagemaster wrote:
OP seems to have a problem with 'influencers', 'reviewers', and 'sales people' in general.

Believing what they claim is true, false, or exaggerated has been around for a few hundred years.

Earlier they were known as 'snake oil' sellers.

Feb 27, 2024 at 01:27 AM

sjms
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p.1 #6 · p.1 #6 · Influencers and your purchases

a commercial is a commercial

Feb 27, 2024 at 06:52 AM

chez
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p.1 #7 · p.1 #7 · Influencers and your purchases

Yeah, Michael Jordon made upwards of 1.5 billion endorsing Nike. Poor sap on YouTube makes some spare change doing the same thing.

Feb 27, 2024 at 08:34 AM

sjms
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p.1 #8 · p.1 #8 · Influencers and your purchases

yep, life is like that.

Feb 27, 2024 at 09:00 AM

Imagemaster
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p.1 #9 · p.1 #9 · Influencers and your purchases

BidinTime wrote:
Imagine, someone doing a "review" of an item they got for free because they have a relationship with the company that sells the item.

My goodness, a real crime. Guess you have never heard of Buyer beware!

Feb 27, 2024 at 10:39 AM

clu3.clew
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p.1 #10 · p.1 #10 · Influencers and your purchases

...it's in their title. They are trying to influence you and they aren't doing it for free. Either you are buying a product, or you are the product.

Mar 07, 2024 at 04:19 AM


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