LeeSimms Offline Upload & Sell: Off
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Back on topic, the About section might be a great way to highlight your personality and how it might help (or hurt) a person's day.
As I redo mine, I'm drawing a line about how my loud and take-charge personality is best suited for extroverts who are comfortable in their own skin. I'm trying to connect with couples who are planning a fun & crazy day that a photographer has to run to catch up with — rather than couples who are looking for a photographer to run their day. I'm using the About section, and a huge portfolio review, to weed out clients. Out of 4000 images on my upcoming site, there are only 3 hanging dress images. For me, it's about people not stuff.
We have 3 photography brands / sites so for my personal brand I can niche a bit more as we get so many all-things-to-all-people jobs from the other sites.
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