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michaelwatkins wrote:
That point is often made but not being a long term Sony watcher I'm not sure what to make of it. NEX / E mount cameras have been out several years and they keep building upon success there and with the A7 cameras it has become clear E mount is here to stay. They don't appear to have abandoned Alpha mount either.
No doubt I'm missing something, but to a person like me that was only vaguely aware of Alpha mount DSLRs a few years ago (I was still shooting 120 roll film then), it appears Sony is committed to their still photography lines, at least the ones we tend to care about around here.
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Michael
You’re not missing anything.
Sony has been around with digital cameras since the beginning of the digital consumer still imaging. This company is truly a technology development organization, while Nikon and Canon who have been entrenched in the film world and moved into the digital arena dragging all the old analogue world with them as baggage. This may be to the disadvantage of Canon and Nikon as we move forward, although Canon has the technological capability to be more progressive, instead has chosen to walk in its old more comfortable shoes.
The real success of these two companies is marketing. Their propaganda has every consumer convinced they will be a better photographer if they carry a large chunk of glass, metal and plastic around. To make matters more convincing for them, along comes the cellphone and all of a sudden much of the small camera market is dropping like a rock. Obviously, in their mind, this solidifies their commitment to the “regular” DSLRs.
What bothers the critics about Sony is simply that it, more than any of the others, keeps throwing all kinds of products against the wall to see which one sticks. Due to this there have been a number of products the market has not been receptive to and or Sony found a better way of doing things and ceased to support an otherwise good product. The only concern I have, can they keep it up…
From the day I acquired my first pro DSLR I lamented the fact that it was almost as cumbersome as my Hasselblad. It’s ok if I go on a photo-shoot with someone else doing the carrying. However, if all I want to take on a hike are two lenses and a tripod, it’s already 22 Lbs. I’m carrying. Taking the A7 with a couple of lenses and a tripod comes in at less than 8 Lbs.
It has always been my wish to see technology make more compact equipment, equipment that allows for the flexibility of personal selection of lenses, but not sacrificing on quality.
Agreed, the A7(r) is not perfect, but perfection is a state that will never be achieved to the satisfaction of all.
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