Steve Wylie
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Upload & Sell: Off
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Wow. This is a huge gig. You sure you're up to the challenge of delivering 200 24x36 mounted prints to hang in what's essentially a gallery setting? As I think about how I'd do this project, my eyes glaze over. My guess is that you're going to do each person in a different setting (although I suppose you could do the "business suit" look in one place with one lighting grid). Even so, each location is going to be lit according to what the scene gives you. So in my view, this is a long-term project, not just a simple one-day walk around.
So, as to price, you need to decide what your day rate is, all-in. After that, figure out how many days you'll need to get the people scheduled, do the shoots, edit them, review with the client, and then produce the final mounted prints. My most recent corporate shoot was for a total of 23 people, supposedly to be shot in one day (all were to be simple headshots done with the same lighting grid in one room). Even so, to shoot 23 people required four days due solely to their scheduling issues. That meant setting up and breaking down my lights on three of the four different days. I can only imagine how much more challenging it will be to get these doctors, nurses, etc. on a schedule. Scheduling is going to drive this project. Once that hurdle is cleared, then you need to mark up your products from the lab you use. So I think I'd price this on the basis of day rate (open-ended, because you're limited by their schedules, which will most likely have to be flexible), plus deliverables.
All in all, this should be a huge, huge payday for you if you can deliver.
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