coffee-black Offline Upload & Sell: Off
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p.2 #15 · Blog images being stolen? | |
Brian Mullins wrote:
Blogging does a couple of things... it keeps fresh content up for potential and existing clients, helps your SEO in the search engines, and also helps give your clients (potential or existing) the warm fuzzy as they get to see your work on a day to day basis.
Per my stats, 85% of my visits go to my blog as well as my main site. For me, blogging is a way to have my clients get to know me and build confidence that I am someone they can work with. When compared to a static webpage thay you can't really see the changes on, the blog has a huge advantage.
Here's where I have the biggest issue. First, keeping thing current is easy. Simply change images on your site. I see no difference in the amount of time it takes to post an image to my site, than it would to post an image to a blog.
Second, I'm not certain if I am comfortable with relying on a website to create a "warm and fuzzy." I would much prefer to do this over a cup of coffee or phone call. To my original point, blogging seem like it would delay or remove the need for my prospective clients to every call me...until they've made their decision to use my services.
It would seem natural, that those who blog, get a majority of their clients from blogs. This is because they have removed themselves from the sales process and are left with only those who have already made their decision. This is probably not a bad thing provided your audience is large enough. But, what about all those prospects who made their decision without ever talking to you?
It has always been my belief to provide enough imagery to create interest and to generate a positive action [such as calling or contacting me]. If I continue to feed them images, why would they call?
Not bashing here, just asking.
To me, blogging is like a computer dating service. I've always found much more success with face to face meetings.
>rw
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