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p.1 #17 · Leica to rebrand Canon Cameras? | |
Are we sure we are talking about Leica EOS mount lenses on a red dot EOS Canon? Or are we talking about Leica R mount lenses on a red dot Canon R mount camera with auto aperture for R lenses. I would love to have the latter. I think it is a pipe dream... but to have the best R Leica glass on a 1ds III 21MP Canon sensor with full auto aperture and a native R mount would be my dream solution. I would buy one in a minute.
The part that would make sense about this (and I don't believe any of it) is that Leica is without a doubt the best glass company in the business. But they totally lack digital knowhow. Indeed for the their latest R9/DMR R mount solution they had to have Hasselblad make the DMR digital back for their R9 film camera. That ended poorly. For their P&S they had to use Panasonic as the body maker. Then they tried to hirer a high tech guy to be CEO and that ended very, very, very badly, almost put them under. In contrast look at how Mamiya (a medium format glass and film body company) has partnered with Phase One (a premier digital back company) to make excellent digital solutions. Or as another example how Zeiss ZF optics on Nikon F bodies have recently become a success. Or how Zeiss has succeeded in licensing out optics to Hasselblad, Sinar, Cosina/Contax and Sony has worked out well. It can be done. I think Leica under the new (and better) management would be wise to strike a deal with Canon before Photokina and let Canon handle production of a modified R mount 1 series body and let Leica focus on the R glass and make a big splash about it by Photokina, even if the product (R10) wasn't out until 2010. The mount modification is not complex. People are already modifying Sigma bodies to R mount. You just need to modify the aperture lever.
However... call me skeptical. I can't see why Canon would do it...what would be Canon's motivation? But I would buy into such a solution...no doubt in my mind.
Edited on Aug 20, 2008 at 03:32 AM
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