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JMcDonald84
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p.1 #1 · p.1 #1 · Marketing strategies


Is there marketing strategies you guys use to get your name out there besides word of mouth....? What works well for you? Wedding Wire? The Knot? Google ads?

I want to be able to show up on the first page of google ultimately.

I would like to know how everyone gets most of their clients. Thanks!



Oct 31, 2017 at 12:04 AM
ZachOly
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p.1 #2 · p.1 #2 · Marketing strategies


Clients making your photo their profile pic and adding a link back to your FB


Oct 31, 2017 at 12:09 AM
JMcDonald84
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p.1 #3 · p.1 #3 · Marketing strategies


Never thought of that!


Oct 31, 2017 at 12:16 AM
ZachOly
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p.1 #4 · p.1 #4 · Marketing strategies


Posting a good bridal party photo and tagging everyone

Wide angle reception dance/action photo and tagging guests

Mini album of wedding details on FB and tagging vendors




Oct 31, 2017 at 12:24 AM
 

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JacobsLadder
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p.1 #5 · p.1 #5 · Marketing strategies


Network and build relationships with vendors. Venues are one of my top resources for referrals.


Oct 31, 2017 at 12:43 AM
Tony Hoffer
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p.1 #6 · p.1 #6 · Marketing strategies


JMcDonald84 wrote:
Is there marketing strategies you guys use to get your name out there besides word of mouth....? What works well for you? Wedding Wire? The Knot? Google ads?

I want to be able to show up on the first page of google ultimately.

I would like to know how everyone gets most of their clients. Thanks!


Just for the sake of clarity, things like WW, Knot and Google are considered advertising. Things where you pay money in exchange for getting your name or images in front of people.

Marketing is a broader umbrella that includes WoM and a variety of other things that may or may not cost money.

Personally, I think this line of work is tailor-made for marketing but quite awful for advertising, especially for a very small (less than 10 people) studio. I would think through all the different ways to get your clients and peers to share your name. Most of them are free (or cheap) and just require some effort and creativity. The absolute easiest for most people is blogging... yet many don't seem willing to put the effort in.



Oct 31, 2017 at 01:10 AM
DannyBostwick
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p.1 #7 · p.1 #7 · Marketing strategies


Tony Hoffer wrote:
The absolute easiest for most people is blogging... yet many don't seem willing to put the effort in.


This. I'm continually surprised at how many people tell me the follow the blog, and even more surprised yet at how many people tell me they enjoy reading my blog. I love writing and put a lot of thought and effort into the prose of the blog and I think that has helped become a part of my "brand".



Oct 31, 2017 at 02:02 AM
level1photog
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p.1 #8 · p.1 #8 · Marketing strategies


Here are some useful marketing tips that works for me.

Work with other vendors and do a good jobs. You will become their prefer vendors and good Word of mouth from the bride and groom.

Blog/SEO/Yelp/Google - if you know some technical knowledge, you can outrank alot of established guys

On site printing/photobooth - it has my website on the lower corner.

Facebook ads that's targeted. Google ads for me was a waste of money since pictures are more powerful than block of text.

Create stunning works and Facebook tagging.

Refer clients to other photographers/vendors. You make friends and get referral back as well.



Oct 31, 2017 at 04:01 PM







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