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glort Offline [X]
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Review Mk11.......
Welcome message is shitloads better. Read it and got the warm and fzzies straight away. Little bit of an intro and then the basic relevant info of where you are.
Great improvement right there I reckon.
The bigger, fewer pics per page view, also MUCH better. I can see the bastards now and don't have to click to see what I'm looking at. You can get a better/ bigger view which is great. I Very much prefer to be able to go from one large image to the other without closing and opening the next so that is a big plus too.
Say Hello!...... Meh. Don't work for me but I'm old and crusty. For mine, turning it around to something like Can we help you or even " get in touch " would be more direct and leave no question as to what the page was about. Again, I'm not too bright but I thought I would see more blurb about what you do and rapport building aimed at the client. Anyway, I think that's more opinion that would vary than a right or wrong per se.
Reviews, also much better. I want to be able to scroll down like that and read those. It's efficient and logical. Also just works for me and I can't see any other way would be better to do this.
One thing that I don't think is " right" is the folio page.
They land on that when they hit the site. When I went to the header, I expected to see more and different pics, not go back to where I started.
Suggestion would be either eliminate the heading or put up a different page with different pics.
I think you have edited down the ones you display to stronger shots from the brief fly by I had before and they look good. I see plenty of emotion in them which is REALLY what will sell you, not having the best lens and socially approved body and spending hours editing the pics to personal perfection.
Feeling and emotion trumps technicalities every single time .
Blog, Also HUGE improvement, no doubt. No I can go straight to each couples wedding that I like the look of or can relate to and don't have to scroll through 100 images of a wedding that I don't have any emotional tie to.
Again, HUGE improvement!
Now, I'm starting to want to book you. Before, in honesty I felt the site was a bit boring and I didn't feel like I wanted to look at it and had I even been just sussing out the competition let alone a real client, I would not have got very far at all.
Don't know if you changed the philosophy Page but it seems not either way.
I think a bit of a re write could help but I really think if you could get a page of copy up additional that really spoke to the needs and feelings of the bride, the site would really be a winner now.
You still need something to build the rapport and give them a sense of knowing you and trust. The rest is very good now I think but it is lacking the personal connection still.
As far as the reviews of brides, I tend to agree with getting feed back from them and the sample size. The thing I work to mainly is what they have already told me.
They tend to tell you the same thing in passing comments every job you do and I make a distinct effort to take note of these things and work to them even though some are said so often you don't need to take notes.
90% of the couples that come see me or even ring will tell me the same damn thing and pretty much have since I started 30+ years ago.
They want natural, fun shots, have a good time on the day, get shots THEY like and don't want the shooter to take over the day or be in their face or a general pain in the arse. Different ways of saying the last part but the gist of it is clear and the first part is word for word.
No one says they want me to use this camera or that lens or spend time editing every detail to some unachieveable perfection.
In my presentations, I simply feed back what the last 1000+ people have told me and they think straight away I'm on their wave length.
Getting feedback is good but take notice of where it comes from and why the opinion is what it is and consider how that gels with what they tell you.
Something said off the cuff of their own volition and thoughts can be a whole different answer to putting them on the spot and asking the, " Tell me what you think and like".
A couple of things I learnt many years ago was to ask every client for a review and challenge them for it.
To Clarify, at the conclusion of every job I do be it weddings, glam, events or something where there is one person in charge, I looke then in the eye and say " OK, now, what did I do wrong throughout our dealings, what would you like me to have done different and what do you think I should change..... and don't tell me nothing because that would insinuate I'm perfect and I'm not that bloody deluded and don't want sunshine blown up my nether regions because I won't learn or improve anything that way".
And I am that direct/ rude but I say it with a smile and they know where I'm coming from. Pretty much everyone says they were perfectly happy and the only thing they would like different is a lower price ( of course) . The thing is, I don't say were you happy with everything because the programmed answer is yes and that's what you'll get unless you majorly pissed them off and you'd already know that by then.
By telling them " Don't say nothing" they have to go against you and that's harder and more informative than setting the question up that everything was of course OK. That is a habit of mine in everything really. I don't care that much what I did right, I can keep doing it consciously or not. What I need to know is what I'm doing WRONG and change that.
Rather than hit them just over the website, ask them about their whole dealings with you and mix it up. What would you have liked different about the pics? what would you have liked done better, what didn't your guests like, what would you change about the website, how difficult was it to chose a package.... etc.
get reviews and feedback from EVERY job at the conclusion when it's fresh in their minds and listen to the offhand comments because often they are the ones that contain the most truth and the gold mine of useful information.
Well done mate!
You have taken a lot on board and I think made leaps and bounds on the site.
It's hugely more effective now than it was before and perhaps a few more tweaks and it will be a real killer. Don't do too much from here, just keep twisting the fine tune Dial a bit and constantly keeping it on the band width with incremental changes and you'll be doing well.
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May 03, 2017 at 09:03 PM |
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