Upload & Sell: Off
Since it's been on the market for a little while, I'm curious to see if anyone has been using it or it they tried it and decided against it.
And let's get it out of the way....yes, It's a $700 flashlight with a Frensel lens and yes there are alternatives out there.
Currently $599 at Adorama. These appear to be expensive because they're seen in the context of a glorified flashlight. In reality, however, the price is consistent with Canikon speedlights. Something like this would have been fairly useless not too many years ago, but the high(er) ISO capability of current camera's allows us to employ different tools.