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| p.9 #4 · Official: Pentax 645Z Medium Format priced at $8,499 |
It takes time to develop high quality lenses. I think it would make sense to use their own MF sensor in new line of cameras. With greater volume mean lower prices for each sensor produced. There are demands for high resolution and high quality sensors. If Sony made an A9 and sold it for $4000, I think they're well on their way to capture and dominate the MF market.
I think if Sony made an A9 so to speak, Zeiss would happily make a few MF lenses.. In fact, they already have quite a few good designs, an updated casing and AF motor would be the easy part.