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| p.164 #8 · Official: Sony A7 and A7R Fullframe Mirrorless |
yes, nanda devi, but the cameras deliver more than a look, e.g. the 55mm FE on an a7, that is something that delivers better images from anything other than an Otus on a D800; it is better by a good margin than any of C/N's normal lenses, all of them.
It turns things upside down when a small mirrorless camera for $1500-1700 and a lens costing $1000 can do that, make better images than pro cameras...make no mistake: the D800 rewrote the IQ book, and was a runaway sales success - it remains the benchmark, and many D800/e users are looking very closely at these Sonys. My point is that many people care deeply about image quality despite the m43 talking up on forums.
It is not supposed to work that way. Pros get the best gear, the plebs copy their buying model - that is the C/N marketing strategy. The a7r drives many of them crazy, it's an extra level up. This is just the start of it, more lenses over the next year might be equally good. I expect as much.
Then even better FE cameras, and Sony would not be so silly not to put most R&D into FE. Zeiss are not making a high performance range of manual focus optics for A mount are they? An exclusive Sony deal most likely unless someone else makes a short reg FF camera...sound of crickets on that front.