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3rd one for me out of this lot, although it looked like you missed focus on the eyes and got his hand.
The first and second I feel that the bunny ears and the ribbon/flower in the first are taking too much away from the baby and are more the focus, I also like shooting on dark backgrounds for these kinds of shoot to make the newborn stand out more.
Agree. Highlight the baby. The eyes or the face or whatever. But when you introduce those other colourful elements, the baby doesn't get as much attention.
Your 'customer' may want those things, so you gotta do them. You could suggest shots without those things.