Upload & Sell: On
| p.143 #3 · Sony RX1 FF Mirrorless (fixed lens) |
Since it is such an expensive camera and single focal length, the focal length needs to be exactly right for each person's intended usage. It is not intended to make people buy more than one, but to make more people buy one of them. That is the reason why I think the next RX will be close to 35 mm. Most likely a 28 mm or 50 mm, maybe a 24 mm.
Just speculation of course.
Very possible. I think its a tough proposition any way you look at it, because you have to figure a good number of those who both have the means, as well as the desire for a RX1 style camera, probably have already bought a RX1.
Maybe there are some who are using a Fuji X with the quite good 35mm f1.4 and that may consider upgrading to a true FF 50m but overall, I think it would be bringing a new product to market that has needs many may have already have fulfilled, with the current RX1.
When the RX1 was new, there was nothing else really like it, and while cost did keep many away, the target market largely bought into it. I just got one myself this week lol
Would many people prefer 50mm over 35mm ? Would they prefer it enough so that they would take a loss on their RX1 to buy the "new" version ? Certainly some would, as is always the case, but still a tough market.
I'd say your basically trying to cater to those who really like the 50mm focal length, who require FF, who have the means to afford a nearly $3k camera, and that haven't already bought a RX1.
That rather narrows down the market quite a bit.
On the other hand, if they could make something ICL, with something like a 28 and a 50, then I think that would get a lot of peoples attention. Fuji X owners, current RX1 owners etc. It would again offer something unique, the smallest FF body around, and with great glass if it was along the lines of the current Zeiss lens.
But doing that would mean another totally new mount, and having E, Alpha and then that would be pretty crazy. A company can only diversify itself so much.
Maybe if anything a RX10 would make the most sense. Give it a 50mm equiv to set it apart from the X100, GR's, Nikon A's etc, give it a reasonable price for those that don't want to spend RX1 money.
Could turn out to be something of a hit, or at least a decent seller