Upload & Sell: Off
| p.1 #3 · Delivering Black & Whites |
Yes, I do what you do. I cover this is consultation thoroughly now. It's quite simple to explain why an image is strong in b&w, but average or poor in colour. For me, often 50% (or sometimes more) of what I show (both website and print) is in B&W, so if they don't like the, they're not going to contact me. That's good with me. We discuss how and why an image is in B&W, and how the strong colour elements stand out better, and what colours are important to them. I never express they have control over this. What I do say is that if when we come to create the album they're unsure and would like to see one or two then we can do this, but not all of them.
So for me I think it's simply about discussing why and how I use B&W, why colour isn't appropriate, but then showing them how I use colour effectively as well, how I listen and understand what's important to clients. This is something I've worked on this year, but now feel like I'm that area better. People ask in consultation, of I bring it up, but I've not had anyone ask afterwards now.